We all know that Apple's classic iPod is a wonderful gadget - capable of holding "40,000 songs in your pocket."
It's a nice, catchy turn of phrase for a marketer, but what does it mean for you as a consumer?
After all, having to choose the best song to listen to out of a list of 40,000 seems like a lofty goal indeed.
The solution is to take advantage of the iPod's flexibility and use playlists. Once you check out a quick guide for setting up the playlist, you should be ready to go. Here's how to pick the songs that will keep you sweating at the gym, smiling in the car, and jamming at home.
1. Consider what your playlist is for.
For example, if you're going to take a 45-minute jog, you're going to want a playlist that doesn't simply shuffle through random songs from your selections. Instead, you'll want something that gives you energy to start out with and inspire you to hit that finish line. There are a number of types of playlists you can consider, such as a monster playlist for the ultimate road trip or a silly on-the-way-to-work playlist. Ask yourself what mood you'd like to be in and insert songs that will help you along.
2. Explore the artists you like.
If you like the Beatles' famous "Let It Be," for example, there's a chance you'll like lesser-known but high-quality songs like "Rain" or "Because."
There are some songs by one-hit wonders that should end up on your playlists, too, but if you need to find new material, start exploring by seeing where you've already created a path.
Remember: new good songs have a little bit more of an effect on your mood, since they're novel. It's like chewing a fresh piece of gum. Grab a new piece once in a while.
3. Build the playlist like an album.
When an artist puts together an album, they often consider the kind of effect putting one track after the other will have on the listener. Do the same for yourself.
Contrast is an effective tool: try placing a loud rocker right after a slow, soft tune and you can break out of your daze. It's also fun to see how well you can make songs flow into each other as if they appeared on the same CD to begin with.