If the iPod Is Marketed to Everyone, Does that Include you?

Listening To iPod

If you ever come across a complaint about Apple products, you're likely to see that someone doesn't necessarily have a problem with the product, but the premise behind the product.

That might sound a little confusing at first - after all, isn't the premise behind a product like the iPod simple, like “everyone will enjoy this iPod”?  Yes!

But for some people, like "life outside the box" blogger Tynan, this is exactly the problem.  Apple does a good job of making products that can be enjoyed across generations.  What if those products are simply not for you?

Of course, some people wouldn't go anywhere without their iPod.  Take, for example, Jason Berkowitz who was featured in a Washington Post article.  "It becomes an extension of you. It's like a window to your soul," said Berkowitz.  If the average Joe can feel so strongly about the iPod, shouldn't it be the product that appeals to everyone?

Some people have a problem with popular gizmos, gadgets, and ideas simply because they're popular.  In some cases, this can be a very healthy thing, but sometimes rebelling against the mainstream can be baseless and downright counter-productive.

If the iPod is marketing to everyone, that should include you.  But if you really want to know if an iPod is for you, try answering some of these questions:

-Do you really want a song player?

This is the most basic of questions to ask about an iPod.  Are you getting one simply because everyone seems to have an iPod, or are you getting one because you actually want a place to store all of your music?  It might seem like an easy question to ask, but if you don't have a quick answer, it should provide some serious food for thought.

-Do latest versions of the iPod have the features you want?

Sometimes, you want a feature that doesn't exist on the iPod, and that's perfectly fine.  If so, the iPod is not for you.  But there's no reason to ignore the iPod as a potential buy if it does have the features you want.

If you bought the iPod, would you actually use it?

Bottom line:  if you buy a product like an iPod or an iPhone, you want to make sure that you actually use it enough to justify the money you spent on it.  Will you?  This can be hard to predict.  Simply ask yourself how often you've noticed yourself thinking "I really need an iPod."  That should work as a solid gauge!

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